All Blog Articles

Is Facebook Still Relevant for Businesses?

November 12, 2014 Neha Bawa 2

I have a strange feeling that every individual working in and with social media platforms for marketing has days when they need to step back, breathe and not be overwhelmed by the sheer enormity of this beast. As marketers, we know social media is fantastic and laden with opportunities. As human beings behind the marketing […]

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Why Aren’t You Advertising on Bing Yet?

October 16, 2014 Sarvesh Bagla 3

If your search marketing budgets haven’t incorporated Bing Product Ads just yet, it might be time to step back and wonder why. Sure, Google may own 2/3rd’s of the search marketing share, so it’s only logical for you to run your campaigns there. But, the flip side of the coin is rooted in a number […]

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Panda 4.1, Google’s 27th Panda Update is Slowly Rolling Out

September 26, 2014 Tarun Pahwa 3

On 26th September, 2014 . Matt Cutts has updated the information on his Google Plus page Panda update rolling out Earlier this week, we started a slow rollout of an improved Panda algorithm, and we expect to have everything done sometime next week. Based on user (and webmaster!) feedback, we’ve been able to discover a […]

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MySql Tutorial – Create and Backup the Database

September 17, 2014 admin 8

MySQL Tutorial for Beginner MySQL is one of the popular database management system. Developers can make use of SQL query language to access and manipulate data. One can use MySql databases management system from different kinds of applications and websites. Creating mysql database in php is one of the essential tasks that need to be […]

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Why Audience Research is Important than Keywords Research

September 3, 2014 Sarvesh Bagla 2

Search engines wouldn’t exist had it not been for an audience. True as it is, the driver of search, i.e., the audience was long forgotten making the search engines a selling machine. But, the wheel has come back to the point where it began and the Hummingbird update seals the fact. Through in numerous posts, tweets […]

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Migration from HTTP (non-secured) version of the website to HTTPS (secured) version

August 29, 2014 uzra mohiuddin 1

It is expected that the readers of this document have already implemented HTTPS on their websites through installation of a private (dedicated) SSL certificate Step 0 – please do a before and after speed check to see if SSL implementation affects page load in any way. If it does, then this will need to be […]

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How to Decrease CPA with Dynamic Search Remarketing

August 27, 2014 Sarvesh Bagla 3

It’s the wild west in the world of internet marketing with cut-throat competition, short consumer attention spans and rising costs. It becomes necessary for an eCommerce or other small businesses to keep its top game to attract new customers, and find ways to reduce costs. Cost per acquisition can be high enough, and only a […]

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What Questions Client Should Ask in 2017- When Hiring a Web Developer

November 23, 2016 uzra mohiuddin 1

Your online business footprint might be a simple page to direct consumers to your business and make contact easier, or you might be offering complex services – like an eCommerce store – online; either way, an online presence is important and with the current state of affairs, it’s extremely important to have a refined and […]

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Grow eCommerce Sales by Social Media, Paid and Non Paid Campaigning Ideas

August 13, 2014 Neha Bawa 4

Business to consumer sales is on an upward spiral. Forecasts suggest that business to consumer (B2C) global  e-commerce sales this year will increase 19.3% to a whopping $1.47 trillion. The internet also has another niche that is moving forward like a juggernaut, the social media. Any eCommerce business of course wants a piece of that […]

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Setup a Blog Inside Your Magento Store

August 13, 2014 admin 11

The power of the blog cannot be denied so it’s important to learn how to setup a blog inside your Magento store. The simplest way to do this is to install an extension such as FishPig WordPress Integration, Lazzymonks or AheadWorks‘ , Magento Go Blog, Magento WP Plugin, Magento Blog – Community Edition. Installing a […]

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