Techmagnate – Digital Marketing Experts for the B2B Industry

  • +15 Years of Industry Experience and 200+ Team of Agile Digital Marketing Experts
  • Delivered an Average Growth of 81% in Traffic and 111% in Leads to B2B Clients in 2021-22
  • Trusted Digital Partner in Delivering Transformational Growth to Top B2B Businesses
 

The B2B industry is built around trust and efficiency. Through our digital marketing services, businesses can correctly demonstrate their products and services as well as expertise to the target buyers, which aids in:

  • Expanding to New Markets
  • Increasing Market Share
  • Lower CACs (Customer Acquisition Cost)
  • Increase LTV (Lifetime Value)
  • Increase Visitor-to-Lead Conversion Rate

At Techmagnate, we plan and optimize the inbound and outbound channels for B2B demand and lead generation.

Using a range of organic and paid media channels, such as SEO, LinkedIn Marketing, and PPC, we execute purely performance-driven campaigns to increase reach and drive conversions.

We perform activities like market segmentation to find, target, and appeal to ideal buyers in the various sales funnel stages – Awareness, Consideration, and Decision.

Our Digital Marketing Services for B2B Businesses Include:

  • SEO Services

    Search Engine Optimization

    Our B2B SEO services target keywords that key decision makers of the target businesses use. The strategies are hyper focused to generate organic traffic and leads that are sustainable.

  • Pay Per Click (PPC) Advertisement

    Paid Marketing

    B2B PPC Marketing ensures that you show specific ads to the target buyers that motivate them to take action. Our bespoke PPC marketing strategies can help you target specific ad channels to boost clicks and decrease cost-per-conversion.

  • B2B Demand and Lead Generation

    B2B Demand and Lead Generation

    We assist you in consolidating your inbound channels via organic and paid marketing resulting in a strong presence and lead generation pipeline. Our end-to-end services complement sales funnel from the awareness to the decision phase, resulting in bolstered presence, trust, and leads.

  • LinkedIn Marketing

    LinkedIn Marketing

    Our LinkedIn Marketing services include target audience identification, page management, paid ads, copywriting, etc. We create bespoke strategies targeting the audience as per the job title, industry, function, etc., to reach decision makers.

  • Account-Based Marketing

    Performance Marketing

    Our performance-driven marketing approach is aligned with your objectives and is end-to-end, from identification to conversion. We optimize your owned, earned, and paid channels to target the best-fit, highest-value decision makers.

  • Content Marketing

    Content Marketing

    B2B Content Marketing involves producing highly tactical content and distributing it for the purpose of brand awareness, lead generation, and eventually sales. We create content that appeals to the B2B audience, which is informative blog posts, white papers, e-books, case studies, etc.

Who can Benefit From our Digital Marketing Services for the B2B Sector?

Techmagnate has the experience and expertise to create bespoke digital marketing strategies that can benefit:

B2B SaaS Companies: We help your B2B SaaS company to demonstrate its USPs – whether it is automation or operational efficiency – and bolster brand presence on digital platforms. Since B2B SaaS platforms are continuously evolving to keep users engaged and improve the user experience by introducing new features and updates, we devise campaigns that align with your vision, progress, and objectives.

Wholesalers & Manufacturers: We enable wholesalers & manufacturers to look beyond trade journals and trade events and leverage digital platforms to bolster visibility and improve the bottom line. A redefined online presence with our B2B digital marketing services can make you establish as a reliable partner to potential clients.

FinTech: We assist the financial industry disruptors in successfully optimizing the inbound channels to increase leads and conversions. Our services can ensure your financial product for payment processing, fraud detection, onboarding, PoS solution, etc., is correctly marketed to the correct target audience on digital platforms.

B2B Marketplace: B2B marketplaces need effective strategies to connect with other organizations and businesses to buy and sell products and services. With our B2B marketing services, you can get customized solutions to popularize your USPs regarding the deals, MOQ-related perks, trade assurances, trustworthiness, etc., to other businesses.

Service Providers: Our B2B digital marketing strategies are designed to assist service-based businesses across Managed IT, Architecture, Marketing, Retail, Consulting, Legal, or other intangibles to demonstrate their value proposition correctly. With us, you can market your services to clients on search engines, social media, and other digital platforms.

 

Our Internet Marketing Services Case Studies

Increased
Website Traffic for
B2B Clients by

81%

CASE STUDY arrow

Increased
Leads for
B2B Clients by

111%

CASE STUDY arrow

Reduced
Cost-Per-Acquisition for
Clients by

17%

CASE STUDY arrow

“Our 3 main mantras – Transformational Growth, Trusted Partnerships & Digital Excellence always!”

Sarvesh Bagla
Sarvesh Bagla
CEO, Techmagnate

See how we can help you
Grow your business

Want to speak with an expert? Call us at +91-9910308266

Let’s Connect!

Our digital marketing services also come in convenient, ready-to-buy packages with clearly identified deliverables. Check out our SEO Package, PPC Packages or call us at +91-9910308266 to discuss a customized plan to meet your precise business needs.

Stop Letting Your Customers Find Your Competitors!
Let's get started! Call us at  +91-9910308266
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Frequently Asked Questions

  • Why is Digital Marketing Important for B2B Organizations?

    Digital marketing is important for B2B businesses to:

    • Complement the new customer journey, which is primarily digital.
    • Compete with the other B2B businesses in the industry.
    • Market to key decision makers of the target market
    • Generate demand and lead
    • Optimize RoI
  • How is B2B marketing different from B2C marketing?

    B2C Marketing and B2B Marketing are different in multiple ways:

    Target Audience: The target audience is where B2B and B2C marketing diverge. For B2B, the target audience is typically the key decision-makers of an organization. In contrast, you directly target the customer in B2B marketing.

    Content Type: For B2B marketing, the content type needs to be highly tactical that includes case studies, white papers, and e-books. In the case of B2C content, blog posts, product descriptions, etc., are ideal. Typically, B2B content demands expertise and detail as the target buyers are experts in their industry/niche who require value-based content.

    SEO Keywords: In the case of B2B, the searchers are the key decision makers of a target business, i.e. these are high-intent keywords and their volume can be quite low. In contrast, the search volume for B2C keywords is typically high as these directly correspond to the customer.

    RoI: B2B audiences are seeking efficiency and expertise. Accordingly, the B2B purchase process tends to be driven more by logic and financial incentive. For B2C marketing, that may not be the case; still, many customers make calculated purchases, but logic, RoI, and efficiency is what drives transactions in the B2B space.

  • Is Social Media Marketing Effective for B2B companies?

    Yes, it is. However, you need to choose the right platform that hosts your target audience. When it comes to B2B social media marketing, LinkedIn is an ideal platform that allows you to identify and target your audience as per the job title, industry, and function. If done correctly, LinkedIn marketing can yield great results for brand awareness and lead generation.

  • How Much do B2B Digital Marketing Agencies Charge?

    Each B2B company is different and has unique objectives; thus, they need bespoke strategies. More importantly, B2B digital marketing is a big landscape involving SEO, Content Marketing, PPC, Web Design, Demand Generation, LinkedIn Marketing, etc. The combination of services you choose will dictate the charges. Pricing isn’t the ideal way to choose a B2B Digital marketing agency. The right practice involves considering your objectives and things like experience, expertise, team strength, transparency, trustworthiness, and results.

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