Life Insurance Industry Trends Report India: FY-2022-23 - Techmagnate
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Life Insurance
Market Trends Report India - 2025

Our Life Insurance Trends Report highlights significant data including important keywords within the life insurance industry, market search volumes, leading apps, and a lot more! Be better prepared for your digital strategy.

Life Insurance Search Trends Report

What’s Inside Our Report

  • The growth or drop of Indians searching for life insurance
  • The most popular brands by Search Volumes (SV)
  • The Tier 1 and Tier 2 cities driving the highest volume of searches

and a lot more!


Your brand visibility matters and the Life Insurance Search Trends Report from Techmagnate will play a pivotal role in achieving your digital marketing goals.

Featuring Brands Like

punjab
hdfc-life
bajaj alianze
max-life
kotak

Who Can Use This Life Insurance Industry Trends Report?

Insurance Companies

Insurance Aggregators

InsurTech Providers

Key Highlights for a Stronger Digital Marketing Strategy

1

Check out the Top 5 Brands for Life Insurance by search volumes

2

See who emerged as the top Life Insurance brand in India

3

See who captured a 90.73% Share of Voice in the industry

4

Discover the most lucrative opportunities for developing relevant content with branded and non-branded keywords

Life Insurance Market: India’s Current Landscape

9.98%

Average Growth

in searches for popular life insurance categories like Life Insurance Premium, Term Plans, and ULIP

54.21 Lacs

Average Monthly Searches

from Tier 1 cities like Delhi, Mumbai, Bengaluru, Chennai, Hyderabad, and Pune

13.50 Lacs

Average Monthly Searches

for non-branded searches like “term insurance”, “life insurance”, “best term insurance plan” and more

Techmagnate is the Life Insurance Marketing Partner You Need

Nearly 20 years of proven results with search marketing - Organic, App, Video, & Local

A seasoned team with genuine enterprise capabilities

Proven expertise across the entire Google search landscape

A robust portfolio of India’s largest health insurance companies

Client Testimonials

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“Techmagnate” has become the ‘Trusted Partners’ for driving growth in our business! With a 122% growth in the app downloads & card business, we have...

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Utsav Dutt Senior Manager- Mobile Marketing
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We are very happy with “Techmagnate’s performance in the past year. 2021’s projections look promising even with COVID’s devastating impact on the hospitality industry. The...

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Shatabdi Dutta General Manager - Marketing
testimonial

Happy with the SEO suggestion and account Manager, also would like to appreciate for managing communication tool teamwork , which helps us to be organised...

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Akshata Co- Founder
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Frequently Asked Questions

  • What is the purpose of this life insurance market trends report?

    This report helps life insurance providers understand shifting search behaviours, popular product categories, and areas with growing digital demand.

  • How reliable is the data provided in the report?

  • How do these trends impact the life insurance industry?

  • How can I access this trends report?

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Featuring brands like

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and many more!