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The Digital Digest
Vol-2 | Issue 9 | September 2018
M3 Awards 2018
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We Won Two Coveted Awards!

In the Master of Modern Marketing (M3) Awards and Summit held in Mumbai, we had 5 nominations in 4 categories. We came away with the 2 most coveted awards - content and mobile marketing - the pillars on which modern marketers need to build their campaigns. The wins gave a huge boost to our enthusiasm, and we want to better previous results.

We’re so Excited to Share Our Award Winning Case Studies with you:

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Experience-Based Storytelling drives hordes of referral traffic via Quora.com

Best Content in a Digital Campaign for a leading BFSI Client

We leveraged the power of Quora, one of the highest-ranked and top visited forums in India, to drive visibility with audiences researching for financial products. A focus on experience-based storytelling to create compelling content helped us achieve close to 6,65,000 organic impressions in just 12 months. This drove hordes of referral traffic to the site - traffic that had already done their research and was now ready to transact.

Learn how to use Quora to drive hordes of ready-to-transact traffic for your Business.

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AMP drives 728% Increase in Organic Traffic from Mobile Devices over 6 months

Best Performance Driven Mobile Marketing Campaign

With the aim to increase website traffic for the admission months, we leveraged AMP (Accelerated Mobile Pages) and Rich Snippets for an education portal. This strategy helped improve rankings and CTR (Click Through Rate) on mobile which translated to a growth of 728% in organic traffic from Mobile Devices over six months.

Learn how AMP and Rich Snippets can drive huge traffic to your site.

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Have you seen a recent shift in your page rankings?

The reason could be the Google Broad Core Algorithm Update which has once again emphasised 'quality content'. With more than 200 factors affecting the webpage ranking, you need the help of experts to remain on the top. Reach out to us and get higher rankings for your web pages!

The Blog Corner

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Learn how you can grab attention through Video SEO!

By 2019, 85% of online content will be video content (CISCO report), and video consumption on mobile is expected to rise by 78% by 2020. To stand far ahead in this increasingly visual world, you need optimized Video content. Thus, build a marketing strategy around video content and adopting the best practices for Video SEOis essential for all businesses in 2018.

Video SEO
LinkedIn for Lead Generation
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Leveraging LinkedIn for Lead Generation

You can get nearly 80% of your B2B leads from LinkedIn, and all you need to know is how to reach and engage with the right client or customer. With nearly 50 million users in India alone, it is now the most effective platform for business interaction and growth. To build your own LinkedIn business community and contacts, you need to first build your knowledge of its search features, sales navigator and more!

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Another Month at Techmagnate!

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