All Blog Articles

The New Opportunities Tab: Get More Out of Your Adwords Campaign

January 16, 2014 uzra mohiuddin 2

Google has upgraded its Ad Words Opportunities Tab lately with an initiative to enhance campaign management. Ad words campaigns can be a little quirky at times and its routine updating slightly difficult, especially when there are multiple campaigns that need to be catered to. The New Opportunity Tab I’d rather call it an upgraded Opportunities […]

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Facebook: No More Sponsored Stories

January 14, 2014 uzra mohiuddin 0

Marketers have long been trying to use Facebook as a means to elevate their reach to its target audience. It’s been ups and downs for the giant lately, balancing norms with needs. Sponsored stories have been one such blotch for Facebook with the brand having to settle lawsuit claims at $10 million. The Present Scenario […]

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Google’s latest update: Higher search relevancy is the focus.

January 10, 2014 uzra mohiuddin 2

The Google Webmaster Blog features a new update which states that the search queries will no longer be enlisting data that contains rounded off results. The official Google Webmaster Tools Search Queries Report was published on the blog recently showing the snapshots of search results before and after the update. Google’s Webmaster Trends Analyst, John […]

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Best Way to Get Natural Links

July 26, 2017 Mumtaz Ali 2

Getting natural links from authoritative sites may seem like a difficult task, but if you are able to create content of the highest quality and maintain that quality throughout, most bloggers and websites would be happy to share your content as well as mention you in their content, thus providing you a natural link. This […]

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Mobile Apps- Free Tools to Build Your Own Apps

December 26, 2013 Sarvesh Bagla 2

Mobile apps, in a lot of ways rule the web world today. There is an app for almost anything and everything out there and whether you are a business owner, a web master or even an individual with a very unique idea, developing and transitioning into a mobile app can mean instant success. On the […]

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12 Latest Semantic Markup Tips For 2019: An SEO Checklist

April 25, 2019 Sarvesh Bagla 0

What is Semantic SEO? Semantic SEO is search that produces intelligent results – using artificial intelligence to determine the searcher’s intent. The search results will not contain the exact terms being searched for. Semantic SEO is optimising for intent, keywords. It improves the relevance between the searcher and the result and improves the quality of […]

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Why you must focus on Google Plus?[Infographic]

December 5, 2013 Sarvesh Bagla 7

When it comes to SEO, a lot of people, even professional webmasters and optimizers, sometimes undermine the importance of how Google+ can work for them. The combination of Google Plus and SEO is often superseded by other social media marketing platforms such as Facebook and Twitter. But those who are in the know agree that […]

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15 Tips for Using YouTube to Promote Your Business

November 22, 2013 Sarvesh Bagla 10

When it comes to online video marketing, Video SEO or using any kind of visual ploy to market your business, the platform that you should be leveraging is most definitely YouTube. Why this should be so, is something that does not even warrant an explanation, because, well, you know. Just look around you. ‘€˜nuff said. […]

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Scoop.It for SEO – A New World of Curation [Infographic]

November 13, 2013 Sarvesh Bagla 35

It’s the backbone, the nerve centre, as well as the driving force when it comes to the online world. Every aspect of online marketing, branding, traffic, optimization, search as well as social media optimization is co-dependent on content in order to be truly successful. For almost everyone who is a part of the online world […]

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Post Penguin 2.1 Local SEO Strategies For Small Businesses [Infographic]

October 26, 2013 Sarvesh Bagla 6

While the release of Penguin 2.1 has been the bane of websites indulging in black-hat SEO and search engine malpractices such as link spam, for local businesses it’s not all bad news. The goal of the latest Penguin update is to keep in check websites from using manipulative link building tactics, back link patterns and […]

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