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Google Reveals Three Important Ranking Factors: Links, Content & RankBrain!

April 2, 2016 Kanika Kanojia 1

So, the secret is out. As revealed by Andrey Lipattsev, a Search Quality Senior Strategist at Google, “the top three ranking signals in Google’s search ranking algorithm are content, links and RankBrain.”

In a Q&A session on Goggle Hangouts, Andrey answered the question asked by Ammon Johns.

“Would it be beneficial for us to know what the first two are (first to ranking signals are). Would webmasters build better sites?”

Andrey Lipattsev replied:

“I can tell you what they are. It is content and links pointing to your site.”

As the conversation continued, RankBrain was disclosed as the third most important ranking signals.

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Kanika Kanojia

Kanika Kanojia is the Content Coordinator here at Techmagnate, and has been managing a team of expert writers for our organization, since last 2 years.Her interest has remained in the area of content throughout her 4 years of experience in these fields. She has written news, articles, press releases, web-content as well as all other types of SEO based content. An avid traveler and a voracious reader, she also spends a considerable fraction of her time teaching.

Raj Kumar

Hello
I have read this blog i know about the content and link are very important for ranking the sites in google search, but i think link are different like internal, inbound and outbound so which is better for ranking.