SEO,

Build a Solid SEO Foundation for Your Business with Serpbook

October 10, 2018 admin 0

Building a solid SEO foundation is one of the best strategies to grow your business online. While you may want to create a campaign and have a good budget to accommodate it, you need to make your brand visible in the highly competitive SEO market. This will further enhance your campaign even during the most unpredictable season. This means using SEO analytics tools to monitor your business growth. Serpbook is one of the tools that can monitor all your key performance indicators and offer an insight into your growth plan.

Serpbook offers key rankings on different social media platforms to help you have a better understanding of what is working for you. With the software, you will also understand why your efforts are not yielding the desired results. Keep in mind that the main purpose of the analytics tool is to measure and evaluate your SEO efforts. In this regard, you will focus more on strategies that work towards growing your business.

When working on your marketing campaign, not all strategies will work for your business and not all social media platforms will offer an ideal environment to expand your business. In this light, the analytics tool will help you to understand the platform that is more suitable for you. You will be in a better position to work on modern, relevant, and effective strategies to grow your business.

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1 Serpbook and How It can Help You Grow Your Business

Serpbook and How It can Help You Grow Your Business

Organic Sessions

Organic sessions, in the world of internet marketing, play a significant role in generating traffic to your page. The sessions are the number of visits target audience make to your page from leading search engines including Google, Bing, and Yahoo. Serpbook allows you to define and measure organic sessions. You can use the software to have an in-depth look at keyword positions on your page. Note that branded searches as a marketing tactic can reap a lot of benefits.

Once you understand which keywords are performing well, you can integrate them to your content to develop a more appealing campaign and improve your organic sessions. For example, you can start implementing the use of keywords, titles, and Meta descriptions that persuade a call to action. This is a strategy that will help you gain a higher value in your online space/niche and to achieve your ultimate search engine optimization goal.

Bounce Rate

The content of your website can either generate the best traffic to your page or simply put-off your clients. With Serpbook, you can measure the number of shares, likes, and tweets that your written and visual content receives on the page. It is imperative that you focus on the bounce rate because Google gives a higher rank to sites which have a higher dwelling time. Here, dwelling time is defined as the amount of time a user spends on your site.
Therefore, it is essential to get your entire bounce rate metrics fully analyzed. Avoid including irrelevant content that will frustrate your target audience. Consider catchy information, and well-researched content on your web. This will increase the amount of time web visitors spend on your page.

Serpbook is an advanced SEO tracking tool with a highly interactive interface. For this reason, it evaluates the bounce rate of your target audience and offers timely updates pertaining to your progress online. As a result, you will have an idea of the best approach you can implement to improve your overall ranking.

Crawl Errors

Google uses highly advanced bots to crawl on websites to give top rankings. This is to penalize sites that do not offer any value to Google users. If the search engine cannot access your page, this could mean you have plenty of crawl errors on your page. However, this is not the end of the road, you can use Serpbook analytics tool to determine which URLs and pages contain errors.

Crawl errors can also occur when your server fails to connect Google bots to the DNS server. As a result, your page will load slowly, hence, putting-off web visitors and increasing your bounce rate. With Serpbook results, you will be able to identify and fix crawl errors to eventually increase your ranking.

Simply put, Serpbook helps you to identify loopholes in your search engine optimization campaign. It helps you to refine your campaign and help grow your business to a whole new level.

Conclusion

The success of your online business largely depends on your SEO campaign. Measure your SEO efforts with serpbook.com and start working on an effective strategy to help you stay relevant online and achieve the best ROI.