Sarvesh Bagla
Founder and CEO - TechmagnateSarvesh Bagla
How to get started with Pay Per Click Advertising [Infographic]
Before we get to the point of determining whether PPC or Pay Per Click is actually the new emerging face of e-marketing or online marketing, let us first break down into simple terms, what a PPC campaign actually means. A Pay Per Click campaign, also known as a cost per click campaign is an online […]
Continue ReadingNew Improved Spam-Fighting Power – Penguin 2.1 is Now Live
ICYMI, Google released the Penguin 2.1 update on Saturday, October 5th. We know. Shocking. But don’t fret. If you’re still getting used to the pendulum swing that Google is, Techmagnate’s here to walk you through exactly what this new update to their algorithm entails. And while we’re at it, let’s not get bogged down in […]
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Google’s Hummingbird Algorithm – What’s it All About?
You know, if we’re sure about one constant with Google, it’s that they probably encourage a Zen mindset to deal with their incessant changes. As well they should. It’s not easy being on the top and constantly having to lead innovation and making the future happen now. We should all be in their shoes. Since […]
Continue ReadingSEO Packages at Techmagnate are Changing, Effective October 1st, 2013
SEO has evolved from a set of tasks that needed to be accomplished for higher rankings to marketers and businesses having to pay attention to what their clients honestly want. When Google began rolling out changes to its algorithm late last year, we began restructuring our SEO Packages and Plans to make sure they’re Google […]
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Astroturfing and the Fake Review Penalty
Yesterday, news broke all over the web about the Attorney General of New York , Eric T. Schneirderman, announcing penalties for 19 digital agencies who’ve posted fake reviews for their clients online. According to the A.G.’s website, “Operation Clean Turf” was a yearlong covert investigation into the techniques employed by marketing agencies vis-Ã -vis online […]
Continue ReadingContent Curation Guide for SEO
Before we get to the point of actually laying down a guide on how to curate content for better SEO, it seems like a good idea to first explain and explore what content curation actually means. As a term, content curation, is pretty self-explanatory and comes under content marketing services. Curated content is content that […]
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Post-Penguin 2.0 Checklist: 10 Things to Check Before Publishing Your Content
Now that the initial hoopla about the Penguin 2.0 update has subsided, it is time to think and build a strategy about how to deal with it in the future. For the uninitiated – although no one who has anything to do with websites or ecommerce SEO should be – Google came out with their […]
Continue ReadingMobile SEO Guide to Building a Great Site
With the advent and increased popularity of responsive web design in the tech world, the need for website designing professionals to take into consideration SEO aspects for sites across various platforms has reduced considerably. The reason for this is the fact that in most cases whatever platform the site is being used on, Google has […]
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Google Plus and Its SEO Benefits
At this point in the world of search engine optimization or even social media optimization, future notwithstanding, the fact that Google is an 800lb gorilla whose ring has be kissed is a no-brainer. To an extent, the relevance of Google+ as an SEO benefactor is inclined towards the fact that it is more efficient for […]
Continue ReadingGoogle Pushes More Changes for Optimized Content
In another change to their guidelines, Google has updated the Link Schemes section of their Webmaster Guidelines to warn against large-scale postings. Moving forward, guest posts, articles, press releases and any other advertorials can no longer be heavily optimized with keyword-rich anchor text links. Any large-scale posts distributed merely to build links without a strong […]
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