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7 Powerful Benefits Of PPC Advertising
PPC advertising has become a crucial digital marketing strategy in recent years. It can help you reach your target audience more effectively, generate leads, increase brand awareness, and maximize your return on ad spend (ROAS). It is benefits like these that this blog post aims to explore. Ultimately, you will know if PPC advertising is […]
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Why and How to Build a Remote Digital Marketing Team?
Employees all over the world are now on the search for companies that allow remote work. The reasons are many. No commutes, lesser distractions, and increased productivity. In fact, 80% of respondents in a survey said that if they had two similar employment offers, they would turn down the one that didn’t offer flexible work. […]
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Most Effective App Marketing Strategies To Boost Your App Downloads
If you’re a fan of chess, you know that the Queen is the piece that trumps any other. In today’s business world, the smartphone holds a similar place of honor. Individuals check these devices throughout the day and for a multitude of different purposes. Smartphones are only growing in popularity year on year, and since […]
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Why Should a Newsletter be Part of Your Marketing Strategy
While many people think that digital marketing is all about social media, seasoned marketers disagree! Ask any marketer(s) who knows their stuff, and they will tell you that social media is just a small part of the puzzle, which is incomplete without an email list. In fact, as per a study conducted by McKinsey & […]
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5 Ways for New Publishers to Increase Revenue with Organic Traffic
With over two billion websites online, getting organic traffic is harder than ever before and is only getting increasingly competitive. When it comes to deciding the best strategy to drive organic traffic to your website, content marketing, SEO, or social media are always up for debate. Which one works better than the other? Each approach […]
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Top Digital Marketing Strategies for Medical Practitioners
Just as it is in the case of most businesses today, digital marketing is an essential part of the overall marketing strategy for medical practitioners. A well-planned digital marketing strategy for medical practices helps achieve three major objectives: generate more qualified leads, connect with patients, and close more deals. The growth of specialized digital platforms […]
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12 Latest SEO Trends & Tricks for a Better SEO Planning
Millions of web searches are conducted daily. So what makes your business stand out online? To improve your site’s SEO and stay up-to-date with the latest trends, implement these 12 latest SEO trends to boost your SEO rankings 1. Optimize for Voice Search The advent of voice-enabled devices such as Google Assistant, Siri, and Alexa […]
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What is Google Portals? How you can use them for Your Website/Blog?
We’ve written a comprehensive guide to Google Portals – an ambitious new concept for mobile web design. A new page transition experience for Chrome, this seems to be Google’s attempt at rethinking navigation. The goal is to help developers create web experiences with links that feel as seamless and fluid as a native app. In […]
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Ultimate Marketing Tips to Promote Your Brand with Pinterest
With 80 million active users and an audience base that is swelling by the day, Pinterest easily ranks among the most popular social networks around today. It’s rising in both numbers and significance at the same time which has made it a viable platform for brands to leverage and capitalize upon. Pinterest is now considered […]
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Digital Marketing Strategies for Fashion and Luxury Brands
The global luxury market is worth almost $1 trillion annually. The luxury industry is changing and so are its consumers. Luxury buyers are getting younger, their values are changing, and digital now influences most, if not all, luxury sales. While luxury sales globally are expected to grow, much of this growth is being driven by […]
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