Another Google Core Algorithm Update Leads to Ranking Fluctuations this Weekend
January 19, 2016
Google Officials confirm it’s not Penguin.
Don’t be surprised if you happen to notice some ranking changes in Google search. Google continued its core algorithm updates this weekend (16-17 January 2016). You already know that a similar core update had happened last week as well.
And whoa! This time Google officials aren’t tight-lipped about this. They have confirmed the update through their social media accounts. Some of them confirmed that their Core Algorithm Updates are going on and this is just a part of it.
Gary Illyes from Google confirmed that it’s “not Penguin,” but a common core update.
SEO professionals across the world are eagerly waiting for Penguin to be rolled out any time this year. So, speculation is rife that it might be the beginning of the worldwide rollout of Penguin.
In 2014, thousands of websites were affected due to Penguin Update and it took months for them to recover from the loss of rankings that their websites have had.
However, Gary Illyes acknowledged the possibility of the Penguin being tested. There can also be some modifications to the recent core updates.
Regardless of the speculations, it’s confirmed that it’s not Penguin, but it’s definitely huge!
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