Monthly Archives: February 2016

Google sends notification to fix-up AMP- related errors

February 29, 2016 Nashaat Quadri 0

Content publishers who have set up AMP pages are being sent an error-notification via Google Search Console. It reads: “Google systems have detected that some of your AMP pages do not meet our guidelines and will therefore not show in Google Search AMP-related features. The following report provides examples of pages with errors:” Then it […]

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Outbound Links Affect Google Rankings Positively, Says a Study by Reboot Online

February 26, 2016 Kanika Kanojia 0

Contrary to Google’s stand, a new study by Reboot Online suggests that outbound links do have a positive impact if used correctly. Just a few days back, John Mueller, Web-Master Trend Analyst at Google, said –“outbound links are not a ranking factor.” Many of us have been sticking to authority sites for years now.  But […]

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No more Ads on the right side of search results page, confirms Google

February 23, 2016 Nashaat Quadri 0

In a major move by Google, it decided that there would be no more ads on the right side of its desktop search results page. These ads would be confined to the top and bottom of the results page. The company also added that an additional fourth ad would be displayed above the search results […]

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Facebook Updates its Video Metrics to Help Brands Create Better Videos

February 22, 2016 Kanika Kanojia 0

Updating its video metrics Thursday, Facebook added new data points to it in order to allow brands to gain a better insight into their videos being rolled out on the social media platform. It is expected that the move by the social media giant would help brands to better evaluate how people are responding to […]

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Terminology Overhaul for Google Ads Automated Bidding

February 19, 2016 Kanika Kanojia 0

Google has just announced an overhaul of Google Ads automated bidding. The basic function of automatic bidding is to give PPC professionals the flexibility of setting bids without having to involve too much guesswork and it avoids chaos as well. It involves strategies that can be used to set goals ultimately translating to easier management […]

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Google’s JavaScript & AJAX Crawl Work Intermittently, says John Mueller

February 18, 2016 Nashaat Quadri 0

It is a fact that Google crawlers can get into the content that most search engine crawlers cannot even find. Though, Googlebot is able to execute and run most of the JavaScript and AJAX it comes across, but it is not up to the mark. Last Friday, John Mueller (Web-Master Trends Analyst at Google) replied […]

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Google now providing 24-Hour AdWords Support for This Work Week

February 16, 2016 Kanika Kanojia 0

The team of internet giant Google’s AdWords has announced that it would be offering 24-hour support on social media from Monday to Friday. They would be answering queries on Google+, Facebook, Twitter and YouTube. Given their interactions with the public on Twitter so far; it’s quite visible as to how forthright and regular Google has […]

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Increased Google Crawl Rate Not Related to Algorithm Updates, says Gary Illyes.

February 15, 2016 Kanika Kanojia 0

The rumors and speculation about the upcoming Google update due to constant spike in GoogleBot crawling have been put to rest for some time now. Recently, Gary Illyyes , Webmaster Trend Analyst at Google, Zurich replied to a tweet and clarified it by saying that “it is a myth.” Image Source: It should be […]

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Google to Replace Flash Ads with HTML5 Ads

February 12, 2016 Kanika Kanojia 0

Internet giant Google has announced Tuesday that it will cease to display the Flash formatted ads from 2017 onwards. The decision is the culmination of several steps taking in recent times in the very direction. From July 2016 onwards, the advertisers would not be able to upload any new Flash ads into AdWords or DoubleClick. […]

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Word-Press Recipe Plug-ins Lead to Increased Google Spammy Structured Markup Manual Actions

February 10, 2016 Kanika Kanojia 0

Since last month, there has been a rise in the number of manual actions related to “Spammy Structured Mark-up” aka rich snippet manual actions. And no! Intentional spamming might not be the main reason behind it. Rather, structured mark-up data which gets automatically added to your website by WordPress plug-ins might have caused this. Out […]

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