Monthly Archives: February 2016
Google sends notification to fix-up AMP- related errors
Content publishers who have set up AMP pages are being sent an error-notification via Google Search Console. It reads: “Google systems have detected that some of your AMP pages do not meet our guidelines and will therefore not show in Google Search AMP-related features. The following report provides examples of pages with errors:” Then it […]
Continue ReadingOutbound Links Affect Google Rankings Positively, Says a Study by Reboot Online
Contrary to Google’s stand, a new study by Reboot Online suggests that outbound links do have a positive impact if used correctly. Just a few days back, John Mueller, Web-Master Trend Analyst at Google, said –“outbound links are not a ranking factor.” Many of us have been sticking to authority sites for years now. But […]
Continue ReadingNo more Ads on the right side of search results page, confirms Google
In a major move by Google, it decided that there would be no more ads on the right side of its desktop search results page. These ads would be confined to the top and bottom of the results page. The company also added that an additional fourth ad would be displayed above the search results […]
Continue ReadingFacebook Updates its Video Metrics to Help Brands Create Better Videos
Updating its video metrics Thursday, Facebook added new data points to it in order to allow brands to gain a better insight into their videos being rolled out on the social media platform. It is expected that the move by the social media giant would help brands to better evaluate how people are responding to […]
Continue ReadingTerminology Overhaul for Google Ads Automated Bidding
Google has just announced an overhaul of Google Ads automated bidding. The basic function of automatic bidding is to give PPC professionals the flexibility of setting bids without having to involve too much guesswork and it avoids chaos as well. It involves strategies that can be used to set goals ultimately translating to easier management […]
Continue ReadingGoogle’s JavaScript & AJAX Crawl Work Intermittently, says John Mueller
It is a fact that Google crawlers can get into the content that most search engine crawlers cannot even find. Though, Googlebot is able to execute and run most of the JavaScript and AJAX it comes across, but it is not up to the mark. Last Friday, John Mueller (Web-Master Trends Analyst at Google) replied […]
Continue ReadingGoogle now providing 24-Hour AdWords Support for This Work Week
The team of internet giant Google’s AdWords has announced that it would be offering 24-hour support on social media from Monday to Friday. They would be answering queries on Google+, Facebook, Twitter and YouTube. Given their interactions with the public on Twitter so far; it’s quite visible as to how forthright and regular Google has […]
Continue ReadingIncreased Google Crawl Rate Not Related to Algorithm Updates, says Gary Illyes.
The rumors and speculation about the upcoming Google update due to constant spike in GoogleBot crawling have been put to rest for some time now. Recently, Gary Illyyes , Webmaster Trend Analyst at Google, Zurich replied to a tweet and clarified it by saying that “it is a myth.” Image Source: seroundtable.com It should be […]
Continue ReadingGoogle to Replace Flash Ads with HTML5 Ads
Internet giant Google has announced Tuesday that it will cease to display the Flash formatted ads from 2017 onwards. The decision is the culmination of several steps taking in recent times in the very direction. From July 2016 onwards, the advertisers would not be able to upload any new Flash ads into AdWords or DoubleClick. […]
Continue ReadingWord-Press Recipe Plug-ins Lead to Increased Google Spammy Structured Markup Manual Actions
Since last month, there has been a rise in the number of manual actions related to “Spammy Structured Mark-up” aka rich snippet manual actions. And no! Intentional spamming might not be the main reason behind it. Rather, structured mark-up data which gets automatically added to your website by WordPress plug-ins might have caused this. Out […]
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