I’m so excited to share with everyone that we’ve acquired BlogX, the largest blogging conference in India.
I was in the car with Noopur, GM Sales, on our way to meet one of our clients for a Blogger Outreach Campaign that wanted us to do. We were talking about who in our network we could use to fulfill the campaign when BlogX came up. She told me about how Manmeet Pal Singh, the founder of BlogX and her good friend, had built this blogging conference and bloggers’ community, but was now looking to sell out. Without thinking I said, “we’ll buy it”!
After the meeting with our client, I told Noopur I’d like to speak with Manmeet. We got back to office and later that day she arranged a concall between us. After hearing Manmeet’s fantastic journey, I was even more excited.
And that’s when I understood the true potential of BlogX. They had already hosted two very successful annual events and had built a strong community of amateur and professional bloggers. But there’s so much more we could do with it.
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We could hold smaller regional events to encourage local blogging communities and scale the annual conference into one mega event. Today, there are auto bloggers, fashion & beauty bloggers, food bloggers, tech bloggers, travel bloggers, Instagrammers, YouTube Vloggers, Content creators, Social Influencers, Micro Influencers and we could bring them all together under this single umbrella.
I was sure I wanted to buy BlogX.
Having built Techmagnate into a leading digital marketing agency over the last 10 years at Techmagnate, we also have the team, resources and connections to really build on what Manmeet has already achieved with BlogX. So we went ahead and closed the deal.
I know this venture will open doors to new opportunities for both Techmagnate and BlogX.
Click here to read Manmeet’s version of the story.
Click here to read the official Press Release.
And share your thoughts and reactions on Techmagnate acquiring BlogX below.
This post is written by Sarvesh Bagla, an SEO expert and the Founder & CEO of Techmagnate. Sarvesh can often be found reviewing seo strategies for client sites with the SEO team and is actively involved in the SEO for Techmagnate.com. He regularly consults, trains and speaks on SEO, PPC, Conversion Rate Optimization and local search techniques.