All Blog Articles

Tips to Design a Strategy for Successful Digital Marketing in 2016

June 9, 2016 Nashaat Quadri 2

Traditional marketing is making a shift toward digital and the trend is getting stronger every year. According to premier research agencies, digital ad spending will overtake ad spending on traditional media such as TV etc. in 2017. So, the next year the total ad spend by the businesses on TV ads and Internet ads would […]

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After AMP Error reports, Google Adds AMP filters to Search Console

May 20, 2016 Kanika Kanojia 1

Google has been focusing on making progress with both the intricacies of their search engine as well as ensuring their search analytics is top notch. Now, with these new moves, our seasoned search engine marketers and optimizers have had to find new ways to ensure that they stay on top. But, along with this, have […]

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Structured Data Testing Tool Revamped by Google

May 17, 2016 Kanika Kanojia 0

In order to make it even more user-friendly, Google has made some major changes to redesign the structured data testing tool. The added overlay box asks for the URL you want to test or a snippet of sample code. This development was confirmed by Google’s John Mueller on Google+. Here’s a snapshot of the redesigned […]

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Google Rolls Out the New Mobile-Friendly Update

May 13, 2016 Kanika Kanojia 1

Google has launched the full version of mobile-friendly algorithm’s update. As confirmed by John Mueller on Twitter, the algorithm has been launched fully and is live in the mobile Google search results. According to SEO professionals, this isn’t related to tools saying there is an update because those tools primarily check desktop-only results, including Mozcast. […]

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Knowledge Panel, Rich Snippets & Local Results Now Added to Google Analytics Report

May 11, 2016 Kanika Kanojia 1

Google has recently updated how they calculate some of the clicks and impressions in the analytics report. It is believed that this development is going to impact mobile apps significantly. John Mueller from Google further informed that Search Analytics report now includes Knowledge Panel in various Rich Snippets and in the local results in Search […]

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Make Your Website Work for You

May 10, 2016 Nashaat Quadri 0

Whether you are an up-and-coming business or an enterprise looking to revamp its brand, you need to ensure high quality in order to achieve success. Hitting the Internet with an intuitive and engaging website is one of the crucial components to rebranding or introducing your company to the market. Yet, a simple template and a […]

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Google Releases My Business API Version 3.0

Kanika Kanojia 0

The latest version of Google My Business API has been released with several new features added to it. Check out the full list for your reference Attributes Add category-specific details about locations Reviews: Retrieve and reply to business reviews using the API Find Matching Location: Find and manually sync locations of existing maps with your […]

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Beware of AdWords Phishing Attempt via Google AdWords

May 4, 2016 Nashaat Quadri 0

May 2- 2016, New Delhi It has been noticed that a Google AdWords ad led to a page trying to phish and steal your AdWords account username and password. The hacker/spammer used AdWords to mislead used AdWords advertisers into sharing their username and password of their Google account. Here’s a snapshot of the ads under […]

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Jelly Re-launch: Another Attempt at Making Social Search QnA Style

April 30, 2016 Kanika Kanojia 1

Jelly has been re-launched and the Q&A app has been given a renewed life. The social search engine which was originally introduced in 2014 had not been accepted as widely as was being anticipated. This is why it was recalled so that makers could make adequate changes and reintroduce an updated version. The site has […]

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Google Text Ads To Now Expand Without Losing Ad Copy

April 27, 2016 Kanika Kanojia 0

Google has begun experimenting with a number of different formats for their text ads. This move has come up right on the heels of Google decision to remove on all right hand side text ads. The new format for dubbed expanded text ads will feature longer headlines. While, the current norm is to have headlines […]

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