All Blog Articles

Behind the Curtain of Google Memory-The Raw Power of Link and Content Velocity

October 16, 2013 Sarvesh Bagla 2

You probably think that your vivid memories of the past are made up of precise screenshots of actual events. You were there, you know what happened, right? Wrong. What plays in your head are biased, shaded, fictional movies you play in your head to make yourself happy. Google’€™s memories, however, are documentary films that capture […]

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How to get started with Pay Per Click Advertising [Infographic]

October 11, 2013 Sarvesh Bagla 8

Before we get to the point of determining whether PPC or Pay Per Click is actually the new emerging face of e-marketing or online marketing, let us first break down into simple terms, what a PPC campaign actually means. A Pay Per Click campaign, also known as a cost per click campaign is an online […]

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New Improved Spam-Fighting Power – Penguin 2.1 is Now Live

October 8, 2013 Sarvesh Bagla 4

ICYMI, Google released the Penguin 2.1 update on Saturday, October 5th. We know. Shocking. But don’t fret. If you’re still getting used to the pendulum swing that Google is, Techmagnate’s here to walk you through exactly what this new update to their algorithm entails. And while we’re at it, let’s not get bogged down in […]

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Google’s Hummingbird Algorithm – What’s it All About?

September 30, 2013 Sarvesh Bagla 14

You know, if we’re sure about one constant with Google, it’s that they probably encourage a Zen mindset to deal with their incessant changes. As well they should. It’s not easy being on the top and constantly having to lead innovation and making the future happen now. We should all be in their shoes. Since […]

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SEO Packages at Techmagnate are Changing, Effective October 1st, 2013

Sarvesh Bagla 1

SEO has evolved from a set of tasks that needed to be accomplished for higher rankings to marketers and businesses having to pay attention to what their clients honestly want. When Google began rolling out changes to its algorithm late last year, we began restructuring our SEO Packages and Plans to make sure they’re Google […]

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Astroturfing and the Fake Review Penalty

September 25, 2013 Sarvesh Bagla 0

Yesterday, news broke all over the web about the Attorney General of New York , Eric T. Schneirderman, announcing penalties for 19 digital agencies who’€™ve posted fake reviews for their clients online. According to the A.G.’s website, “Operation Clean Turf” was a yearlong covert investigation into the techniques employed by marketing agencies vis-à-vis online reputation […]

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Leverage Pinterest for eCommerce and SEO

September 20, 2013 Neha Bawa 6

The exponential growth of Pinterest as a social media platform in recent times can be validated from the fact that it is the fastest site ever to gain ten million followers and in the five months gone by the user base has touched a whopping seventy million. That is no mean feat and where such […]

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Content Curation Guide for SEO

September 13, 2013 Sarvesh Bagla 52

Before we get to the point of actually laying down a guide on how to curate content for better SEO, it seems like a good idea to first explain and explore what content curation actually means. As a term, content curation, is pretty self-explanatory and comes under content marketing services. Curated content is content that […]

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Post-Penguin 2.0 Checklist: 10 Things to Check Before Publishing Your Content

September 5, 2013 Sarvesh Bagla 4

Now that the initial hoopla about the Penguin 2.0 update has subsided, it is time to think and build a strategy about how to deal with it in the future. For the uninitiated – although no one who has anything to do with websites or ecommerce SEO should be – Google came out with their […]

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5 Reasons You should Care About Hashtags

August 29, 2013 Neha Bawa 3

The humble hashtag that started out as a Twitter prodigy has finally come of age. With almost every single social media platform incorporating and supporting it, Facebook being the latest to join the ranks, the power of the hashtag cannot be undermined or underestimated anymore. When it comes to any sort of SMO activity on […]

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