All Blog Articles

Create Quality Backlinks in 2017 with “Reverse Image Promotion”

November 20, 2016 Tarun Pahwa 1

As a blogger, my main aim is to provide quality content and leads so that I can reach out to as many people as possible. To achieve this goal, for every content we work on, we need to focus on two things: First, it should have good information and could also be interactive and interesting. […]

Continue Reading

How Can Social Media be Used as a Lead Generation Channel?

June 6, 2014 Neha Bawa 12

Social Media is a very powerful tool that is often underestimated for its potential, mostly because of lack of insight. Yes, it’s increasingly gaining importance in terms of a medium to impart personality to a brand and facts state that over 80% of businesses are using social media worldwide; but is it acknowledged as one […]

Continue Reading

The Google Panda 4.0: Meaning and Implications

June 5, 2014 uzra mohiuddin 6

The rollout of the Google Panda 4.0 has been long speculated and awaited. Post the last Panda update on 15th March 2013, Google had confirmed that they weren’t quite working on any updates and that there was nothing to look out for in this regard. But then, it happened. The Panda 4.0 has been officially […]

Continue Reading

Blogger Outreach: The Next Big Thing?

May 29, 2014 Tarun Pahwa 9

It’s been said over and over again and I’m going to add to it one more time; quality content is the best thing that can happen to your website; be it in the form of blogs posts, guest blogs, infographics or simply images. That said, amidst all forms of blogging practices, blogger outreach has taken […]

Continue Reading

#5 Weekly Roundup: A Retrospect

May 26, 2014 uzra mohiuddin 3

The last week was a chaos which saw the Panda 4.0 stir up a storm that left even the big boys like eBay shaken from the core. Google is clear; poor quality content can only lead you to disasters! But there’s more that happened besides Google Panda 4.0. Just in case you missed the action; […]

Continue Reading

How to Increase website traffic through Search Engines?

May 19, 2014 Sarvesh Bagla 5

Prelude Traffic building is like an elephant in the room that everyone knows exists but they’re too uncomfortable to talk about. It’s often debated upon, rarely discussed, discussed in small bits and seldom delved into, in its entirety. This was precisely the reason I took to writing about this subject, covering all aspects, the challenges […]

Continue Reading

Social Media: How To Increase Your Success Rates?

May 16, 2014 Neha Bawa 0

There are various reasons that a business needs social media, but the most important is to mark its presence and establish itself in the market. Apart from paying for advertisements, there are several ways of marketing online. They can promote their business by getting a good customized website, articles and blogs about their products and […]

Continue Reading

SEO or PPC – Which Is Better For A Small Scale Business?

December 1, 2014 uzra mohiuddin 6

The tussle between SEO and PPC continues as Digital Marketing grows into becoming the leading medium of advertising and branding. Statistics show that internet users across the world are expected to grow to 3 billion by the end of 2014 with nearly two-thirds of that rise coming from emerging economies. With greater access to the […]

Continue Reading

#3 Weekly Roundup: A Retrospect

May 12, 2014 uzra mohiuddin 2

So we’re back again, to give you the highlights of the last week that was engaging, pacifying and eventful. Cutting out on the frills, here are the top stories that kept all us webmasters, on our toes! Binge on. I. Google Adwords MCC Script: Now Accessible To All It’s officially made accessible to all users […]

Continue Reading

Vector Vs Raster: What Do I use?

May 8, 2014 admin 7

When there are two very effective methods to carry out a task that you can choose from, you might waver between the two. This always happens. The Beatles or the Stones? Let us look at the two graphics that are widely used: Raster and Vector. While both are equally good and not every argument favoring […]

Continue Reading