All Blog Articles

6 Ways to Succeed as a Digital Marketer

March 12, 2015 Sarvesh Bagla 2

With the Indian government backing the growth of digital marketing in the country, we’re looking at an unprecedented boom in the industry. While the potential for growth is immense, what’s worrying marketers and brands alike is the fact that we don’t have a workforce that’s prepared to solve the challenges we’re going to face. To […]

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How to Generate $2K from Facebook in Two Days

March 11, 2015 Neha Bawa 4

Very often, marketers and brands forget how important it is to keep the “social” alive and thriving in social media, partly because of the massive effort that needs to go into getting campaigns developed and organized before they go live. However, that effort is critical to ensuring the success of a campaign. As social media […]

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Why Is Google Trying to Hide Keyword Data?

February 17, 2015 Sarvesh Bagla 5

Did you see Rand Fishkin talking about Google’s Keyword Planner hiding data? Here’s a screen grab from his post. He also goes on to suggest that placing complete faith in Google’s Keyword Planner could lead marketers astray in believing the tool’s response to queries. (We prefer to think more along the lines of a debilitating […]

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Google, the Twitter Firehose and What that Means for SEO

February 12, 2015 Neha Bawa 6

If you were a site that was able to generate an enormous amount of content from the user base, while constantly growing that user base, wouldn’t you want to stay visible all the time? Twitter users have been logging out. The micro-blogging social giant we’ve all come to use and love has seen slow growth […]

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The Digital Future of India

January 19, 2015 Neha Bawa 29

“India has crossed 300 million internet users” @RajanAnandan #9IDS — Techmagnate (@tech_magnate) January 14, 2015 So we were at the 9th Indian Digital Summit (#9IDS) held at The Lalit Hotel (@TheLalitHotels) on January 14th and 15th this week. It was a wonderful opportunity to hear the digital glitterati speak about the forces that are shaping […]

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8 Crucial SEO Ranking Factors of 2017

November 11, 2016 Sarvesh Bagla 50

We still have two months left in 2016 and we’re already trying to prep ourselves for what the next year will bring to the digital marketing world. And leading the way is Google’s Pigeon Update with its grounded focus (no pun intended!) on getting local search right. What will matter for SEO in 2017? Our […]

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The Pigeon Update from Google – How Prepared are You?

January 9, 2015 Neha Bawa 0

Did you hear that flutter across the Internet? That was Google rolling out yet another update and this one targets local searches. Okay, that pun? #SorryNotSorry. It’s been named Pigeon and I have entirely too much fun with the nomenclature surrounding Google’s web-shattering changes. Coming back to the issue at hand. What is the Pigeon […]

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Find the Hidden Treasure of Internet Marketing in 2017 from these Famous Blog Posts

November 26, 2016 Sarvesh Bagla 0

I love the ending of years. It’s time you take to reflect on all that was, all that could have been and all that definitely will be. And it’s no different for marketers. From content to social marketing and everything else in between, we’ve lived through another year of dynamic changes that have kept us […]

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8 Key Elements of Great Web Design

December 15, 2014 uzra mohiuddin 2

Great designs aren’t built by tools – they’re built by human beings, and this isn’t a cheesy pearl of wisdom – it’s a well-established fact. There’s a lot of thought, work, testing and reiterations of iterations that go into a design project before it goes live. Without a doubt, great web design is reliant upon […]

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How to Create a Viral Launch Page

December 3, 2014 Neha Bawa 1

What does it take to achieve virality? To create a storm of conversations that keeps the right people coming back for more? Do we have what it takes to go “viral”? It’s a list of questions that possibly every marketer has on their minds in the digital marketing world. And with all the random internet […]

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