All Blog Articles

8 Proven Tips to Recover from Google Phantom 2 AKA “Quality Update”

November 22, 2016 admin 5

Few months back, webmasters and SEO professionals noticed sudden fluctuations in the Google rankings of their websites. This ranking volatility was unexpected and not announced by Google officially, so it was obvious that many SEO professionals and website owners were taken by surprise. Therefore, we decided to conduct an interview with Mr Satyendra Mishra, manager SEO […]

Continue Reading

4 Steps to a Successful SEO Content Strategy

September 11, 2015 admin 3

SEO content needs to be optimized and evaluated ever so often in order to keep it relevant as well as effective. Thus, SEO content strategies should also be devised in accordance to a plethora of requirements of each organization. To keep the content marketing strategy functional, it is also imperative that with the changes occurring […]

Continue Reading

Top 5 PPC Mistakes that May be Costing You Money

Sarvesh Bagla 0

PPC is definitely one of the most relevant platforms in digital marketing and is also the most rapidly evolving field. While, businesses have been performing PPC tasks over a long time, we might be making some mistakes that may result in greater cash outflow. In other words, these mistakes can make you lose money. Conversion […]

Continue Reading

5 Best Practices to Follow for Your Mobile SEO

September 7, 2015 admin 2

Do’s and Don’ts of Mobile SEO The use of mobile devices to access the Internet has been increasing at a rapid rate. Till late 2013, digital media time spent on desktop was higher than that on mobile, but the number of mobile users exceeded the desktop users in the year 2014. According to a renowned […]

Continue Reading

Five Lessons Business People Should Learn From Narendra Modi

September 2, 2015 Sarvesh Bagla 0

Modi has emerged as a great leader on the Indian political landscape. Even his critics admit the fact that Narendra Modi has a cult like following and is very popular among Indian masses. As far leadership qualities are concerned, Narendra Modi has some very good personality traits which can be imbibed by working professionals to […]

Continue Reading

India’s eCommerce landscape to drive benefits through Narendra Modi’s digital India drive

August 26, 2015 admin 0

The changing landscape of digital penetration and ecommerce in India has got big momentum, thanks to digital India drive of the prime minister, Narendra Modi. The country observed Digital India Week in July 2015. In his address to the nation, he emphasized the need of high-speed digital highways to unite the country. He said that […]

Continue Reading

9 Important SEO Ranking Factors for 2017 [Infographic]

November 17, 2016 Sarvesh Bagla 5

SEO Ranking factors have always been a cause of concern for the SEO professionals. It’s partly because ranking factors keep on changing with the periodic algorithm updates rolled out by the search engines.  Search engines such as Google continuously change their algorithms in order to improve search results and maintain top position in the market. […]

Continue Reading

Importance of Storytelling in Content Marketing and How to Build Them

July 27, 2015 Sarvesh Bagla 3

From books to movies to digital content, stories are revered everywhere. It’s the best way to connect with your readers and engage them, using scientifically proven ways. Storytelling is a way of communication that is in accordance with the way our brain functions. There is enough scientific data supporting the neurological impacts of storytelling and […]

Continue Reading

My Favourite Content Marketing Tools to Identify Real Influencers

July 25, 2015 admin 2

By the way, have you heard about the content marketing tools that are used to find real influencers? I am using the word “real” as number of fans and followers can very well be faked and it happens in many cases. So, how would you know that the person you’re going to approach as part […]

Continue Reading

Google begins rolling out its latest algorithm update – Google Panda 4.2

July 24, 2015 Sarvesh Bagla 0

Google algorithm updates always rouse a storm on the internet community as they directly affect website rankings. The latest such refresh is Google Panda 4.2, which began on 18th July, 2015. However, the rollout is extremely slow and that’s the reason people didn’t notice it. According to Google, it may take months till the time […]

Continue Reading