Social Media

SEO Social Media

5 Reasons to Leverage Social Media for Your SEO Efforts

March 29, 2013 Sarvesh Bagla 1

Social media is the largest source of target audience that you can find for your website. One of the focus goals of search engine optimization is to drive as much traffic to your website as possible. However ‘€˜driving traffic’€™ is a much generalized term. First of all, when it comes to social media optimization, you […]

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Social Media

Our 3 Favorite Facebook Campaigns

March 14, 2013 Neha Bawa 2

It’s a big world out there on the Internet, and there’s definitely no dearth of creativity. So, when we sat down to figure out what our favorite Social Media campaigns looked like, we learned very quickly that “Social” is a huge umbrella. By and by, we whittled our search down to Facebook campaigns. First 20, […]

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Social Media

Optimize Your Website for Facebook Graph Search

March 2, 2013 Mumtaz Ali 1

Social media networks are now the in thing as far as Internet usage is concerned. The mere mention of Facebook, Twitter, Google+ and others brings you to an understanding of what social media is. The same way you go out of your way looking for friends and groups to join on these networks can also […]

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Social Media

Facebook Graph Search: Our First Impressions

January 29, 2013 Neha Bawa 0

Digital marketing is buzzing again with an update from the Social Media giant, who looks poised to compete with Google. The change reflects what we’€™ve known about effective SEO for a long time: that it doesn’€™t exist in a vacuum. While we’€™re moving towards higher usage in mobile web browsing, we’€™re also moving towards digital […]

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Social Media

The Top 3 Social Media Best Practices

January 15, 2013 Tarun Pahwa 0

Building Ecosystems With the proliferation of sharing platforms across the web, it’s easy to believe that you need a presence on every service you can register on. Very tempting but it’s not true. As marketers, we need to remain cognizant of our goals and purpose before we begin to define our target audiences. And once […]

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SEO Social Media

Google Plus’ Impact on SEO

September 26, 2012 Sarvesh Bagla 0

The efforts to launch Google Plus as a social networking site at par with Facebook may not have succeeded, but it has worked hugely in favour of SEO companies. Google uses complex algorithms like Penguin and Panda to decide on all sorts of data; and the social media marketing technique employed for Google Plus has […]

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