Social Media

Leveraging Pinterest for SEO and eCommerce
eCommerce SEO Infographics SEO Social Media

Leverage Pinterest for eCommerce and SEO

September 20, 2013 Neha Bawa 6

The exponential growth of Pinterest as a social media platform in recent times can be validated from the fact that it is the fastest site ever to gain ten million followers and in the five months gone by the user base has touched a whopping seventy million. That is no mean feat and where such […]

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5 Reasons You Should Care About Hashtags
Infographics Social Media

5 Reasons You should Care About Hashtags

August 29, 2013 Neha Bawa 3

The humble hashtag that started out as a Twitter prodigy has finally come of age. With almost every single social media platform incorporating and supporting it, Facebook being the latest to join the ranks, the power of the hashtag cannot be undermined or underestimated anymore. When it comes to any sort of SMO activity on […]

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Google Plus and Its SEO Benefits
Google Updates SEO Social Media

Google Plus and Its SEO Benefits

August 1, 2013 Sarvesh Bagla 7

At this point in the world of search engine optimization or even social media optimization, future notwithstanding, the fact that Google is an 800lb gorilla whose ring has be kissed is a no-brainer. To an extent, the relevance of Google+ as an SEO benefactor is inclined towards the fact that it is more efficient for […]

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How is Social Media Changing the Business of Branding
Infographics Social Media

How is Social Media Changing the Business of Branding? [With Infographic]

July 18, 2013 Neha Bawa 6

The power of social media marketing cannot be underestimated in today’€™s day and age. Starting from a small-scale business venture to a full- scale corporate entity, each and very enterprise is using social media optimization(SMO) as a key marketing tool to promote themselves online, and rightly so. Online reputation management via SMO is quite literally […]

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Social Media

Twitter Tools for Efficient Social Media Marketing

June 10, 2013 Neha Bawa 2

More lists! And in contrast with our last post about Social Media tools, this one’€™s exclusively about Twitter. When it comes to Social Media Marketing platforms, there is no denying the fact that Twitter is right there, up on the top. One of the biggest reasons that Twitter’€™s become such a hot favorite for SMO […]

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Social Media

Top Tools for Social Media Monitoring, Analytics and Management

June 6, 2013 Neha Bawa 4

While social media marketing is the brand new face of marketing, calling it the next big thing would be incorrect. Simply because it isn’€™t the next big thing- it quite literally is the big thing right now. It’€™s already here and here to stay. Small and big businesses have come to realize the power, potential […]

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Social Media

What are the next Social Media trends?

May 13, 2013 Neha Bawa 0

We’€™ve heard the song over and over again. You’€™ve got to engage people with great content that’€™s timely and touches them personally. But to what end, really? And how do we get there? The ways to reach an audience on a social network can be many, and we’€™d like to acknowledge some of the trends […]

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Social Media

What are the Pros and Cons of Social Media Marketing?

May 9, 2013 Neha Bawa 0

In the present day scenario, SMO (Social Media Optimization) activity is a greatly effectual boulevard for on-line advertisers and entrepreneurs. We believe social media is going to endure for several more years to come, therefore, reaping its benefits is vital. However, because it’s still in its growing stages with limited regulation and guidelines, we’re discovering […]

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Social Media

The Do’s and Dont’s of Social Media Marketing

April 22, 2013 Neha Bawa 0

Every once in a while ‘€“ actually, it’€™s more often than you’€™d think ‘€“ we see a brand teetering on the edge of adopting a new marketing approach. There’€™s cutting edge technology involved, really cool features to incorporate and a huge audience segment gathered in a single space. That’€™s beginning to sound an awful lot […]

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Social Media

New in Social Media: Klout and Instagram

April 3, 2013 Neha Bawa 1

If you’€™ve seen your Klout score go up recently ‘€“ like in the last couple of days ‘€“ your Instagram account probably has a lot to do with it. The loudest word on the Social Media street right now is Klout’€™s integration with the photo-sharing giant, Instagram; because the website that measures your social influence […]

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