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Local pack on local search
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Google Might Replace Local Inventory Ads (LIA) with Local Pack

January 24, 2017 Rajat Tyagi 0

Google is testing a new look of local search results on mobile. They have started showing a mixed result of local inventory ads (LIAs) and local pack. In both LIAs and local pack, they are providing detailed information about the products/services, but LIAs are not being shown on the map. This is strange! Below the map, the first […]

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Search Traffic from Google Home App is Now 'Direct Traffic' in Analytics
Google Updates Internet Marketing News SEO

Search Traffic from Google Home App is Now ‘Direct Traffic’ in Analytics

January 19, 2017 Rajat Tyagi 0

Search traffic from Google Home App will now be coming under ‘Direct traffic’ in Google Analytics and not as organic traffic. Hence, clicks to website from this app are counted as direct and not organic.  Google Home App, previously known as the ‘Google Cast app’, provides a huge amount of search traffic to all mobile […]

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Understanding Consumers’ local search behavior: How Consumer Psychology Works in Local Search
Infographics Internet Marketing Local SEO Mobile SEO Pay Per Click SEO TM Updates

Understanding Consumers’ Behavior: How Consumer Psychology Works in Local Search [Infographic] [PDF]

December 29, 2016 Rajat Tyagi 0

Understanding consumers’ local search behavior is of utmost importance when businesses goes with pay per click advertisement in search engines including Google, Yahoo, Baidu, AOL, Ask.com, Excite, DuckDuckGo, etc. It has been noticed that consumers are more intended to search for local info online, with respect to any other information that is available on the internet. They prefer to […]

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Internet Marketing SEO Tutorials

How Conversion Rate Optimization (CRO) Works? – CRO Testing Tips

December 15, 2016 Rajat Tyagi 0

Conversion Rate Optimization is the process of ensuring that the visitors on your website are directed towards a particular task that you want them to perform. However, simply directing a visitor to a task is not conversion rate optimization, which essentially indicates that there is more than meets the eye as far as this process […]

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Google & Bing Sitemap File Size Limit Increased from 10 Mb to 50 Mb
Bing Updates Google Updates Internet Marketing News SEO

Google & Bing Sitemap File Size Limit Increased from 10 MB to 50 MB

December 12, 2016 Rajat Tyagi 0

Google and Bing sitemap file size limit has been increased to 50 MB, earlier it was 10 MB only. Google and Bing have taken efforts to increase the file size limit of Sitemaps files. Now, one can upload the uncompressed version of Sitemaps up to 50 MB. Earlier this limit was restricted to 10 MB only. Both the […]

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Find the Hidden Treasure of Internet Marketing in 2017 from these Famous Blog Posts

November 26, 2016 Sarvesh Bagla 0

I love the ending of years. It’s time you take to reflect on all that was, all that could have been and all that definitely will be. And it’s no different for marketers. From content to social marketing and everything else in between, we’ve lived through another year of dynamic changes that have kept us […]

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Reverse Image Promotion
Creative Link Building SEO

Create Quality Backlinks in 2017 with “Reverse Image Promotion”

November 20, 2016 Tarun Pahwa 1

As a blogger, my main aim is to provide quality content and leads so that I can reach out to as many people as possible. To achieve this goal, for every content we work on, we need to focus on two things: First, it should have good information and could also be interactive and interesting. […]

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Infographics Internet Marketing SEO

9 Important SEO Ranking Factors for 2017 [Infographic]

November 17, 2016 Sarvesh Bagla 5

SEO Ranking factors have always been a cause of concern for the SEO professionals. It’s partly because ranking factors keep on changing with the periodic algorithm updates rolled out by the search engines.  Search engines such as Google continuously change their algorithms in order to improve search results and maintain top position in the market. […]

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mobile seo practices for better results
Mobile SEO SEO

Mobile SEO: 5 Best Practices to Follow for 2018

November 14, 2016 Sarvesh Bagla 0

Mobile SEO is gaining popularity due to a rising trend of shifting from desktop to mobile. According to eMarketer, nearly 2.6 billion people that is roughly one third of the global population will use smartphones by 2018. This trend will lead to a huge impact on the behaviour of consumers worldwide. They research, ask questions, […]

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Most Important Google Ranking Factors of 2017
SEO

8 Crucial SEO Ranking Factors of 2017

November 11, 2016 Sarvesh Bagla 50

We still have two months left in 2016 and we’re already trying to prep ourselves for what the next year will bring to the digital marketing world. And leading the way is Google’s Pigeon Update with its grounded focus (no pun intended!) on getting local search right. What will matter for SEO in 2017? Our […]

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