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Latest Google AdWords Updates 2017 – Latest AdWords News, Updates & Features

May 25, 2017 Rajat Tyagi 1

Get here latest Google AdWords Updates for 2017. Top News and AdWords updates that will change Google AdWords campaign management in 2017 have been compiled here. It has almost become a trend, that Google AdWords updates are always in the news in every month as Google has introduced several updates in Google AdWords. This is because Google […]

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What are Smart Goals? How to Implement Smart Goals via Google Analytics?

May 22, 2017 Rajat Tyagi 1

What are Smart Goals? A reporting feature for Google Analytics, Google launched it in 2015. Designed to provide advertisers with support, it can help them identify visits that are much more likely to convert, says CMS Wire. It’s an excellent tool that can be used side by side with Google AdWords. What’s the Difference? You […]

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Digital Marketing Trends and Statistics to Leverage Digital Marketing in 2017-18

April 29, 2017 Rajat Tyagi 4

Both B2B and B2C businesses can leverage different digital marketing mediums, only if they know what are the latest digital marketing trends and top statistics. Online marketing techniques such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Digital Advertising, Content marketing, Automation Marketing, eCommerce SEO, Social Media Marketing, etc. have become common to the ears & […]

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Visually Learn How to Optimize Conversion Rate of Your Website 2017 [Infographic]

February 27, 2017 Rajat Tyagi 0

Conversion Rate Optimization (CRO) has been playing a significant role in increasing the conversion of a website from the time of web inception. Optimizing conversion is a tricky practice; you need to focus on different demographic factors, filter the target audience and understand the consumer behavior, to carry out an active optimization strategy. The game of CRO revolves around […]

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Google Might Replace Local Inventory Ads (LIA) with Local Pack

January 24, 2017 Rajat Tyagi 0

Google is testing a new look of local search results on mobile. They have started showing a mixed result of local inventory ads (LIAs) and local pack. In both LIAs and local pack, they are providing detailed information about the products/services, but LIAs are not being shown on the map. This is strange! Below the map, the first […]

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Automatic Call Extensions in Mobile Ads from 2017- Google Latest Update for Mobile Ads

January 16, 2017 Rajat Tyagi 0

Now get an automatic call extensions in your Mobile Ads in Google from february 2017. This means call extensions will be seen in mobile ads with other ad extensions like location extensions, etc. Adding this automatic call extensions in mobile ads, CTR (click through rate) may be improved for ads. Google has done some changes […]

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