Pay Per Click

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Pay Per Click

How to Take Advantage of Strategic Audience Targeting with PPC

July 31, 2018 admin 0

There is a common misconception that PPC marketing has seen its usefulness come and go. However, today’s marketing experts will largely agree that this isn’t the case. Rather, it has been enhanced to meet the needs of a changing Internet environment. One of the most effective PPC strategy is using an audience targeting, advertisers can […]

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Techmagnate is in the Certified Google Premier Partner List in India
Internet Marketing Pay Per Click TM Updates

Techmagnate – Certified Google Premier Partner in India

April 17, 2018 Rajat Tyagi 0

Techmagnate is proud to be a Google Premier Partner in India – after all, we are one of the 45 digital marketing agencies to achieve this milestone. Did you know that there are 4000+ digital agencies in India who are declared Google Partners, but only 45 amongst them are Google Premier Partners. And Techmagnate is […]

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What are Smart Goals How to Implement Smart Goals via Google Analytics
Internet Marketing Pay Per Click Tutorials

What are Smart Goals? How to Implement Smart Goals via Google Analytics?

May 22, 2017 Rajat Tyagi 1

What are Smart Goals? A reporting feature for Google Analytics, Google launched it in 2015. Designed to provide advertisers with support, it can help them identify visits that are much more likely to convert, says CMS Wire. It’s an excellent tool that can be used side by side with Google AdWords. What’s the Difference? You […]

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Pay Per Click

Dynamic Search Ads: How to Create Dynamic Search Ads and Best Practices

April 24, 2017 Rajat Tyagi 0

What are Dynamic Search Ads? With Dynamic Search ads, advertisers can automatically generate dynamic headlines for Google search ads to provide an exact and the most accurate search result to the user. By following Dynamic Search Ads best practices, advertisers can easily run Dynamic Search Ads with a perfectly developed enterprise level website/business. Increasing traffic […]

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Visually Learn How to Optimize Conversion Rate of Your Website with an Infographic
Infographics Internet Marketing Pay Per Click SEO Tutorials

Visually Learn How to Optimize Conversion Rate of Your Website 2017 [Infographic]

February 27, 2017 Rajat Tyagi 0

Conversion Rate Optimization (CRO) has been playing a significant role in increasing the conversion of a website from the time of web inception. Optimizing conversion is a tricky practice; you need to focus on different demographic factors, filter the target audience and understand the consumer behavior, to carry out an active optimization strategy. The game of CRO revolves around […]

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Local pack on local search
Google Updates Internet Marketing Local SEO Mobile SEO News Pay Per Click

Google Might Replace Local Inventory Ads (LIA) with Local Pack

January 24, 2017 Rajat Tyagi 0

Google is testing a new look of local search results on mobile. They have started showing a mixed result of local inventory ads (LIAs) and local pack. In both LIAs and local pack, they are providing detailed information about the products/services, but LIAs are not being shown on the map. This is strange! Below the map, the first […]

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Automatic Call Extensions in Mobile Ads from 2017- Google Latest Update for Google Mobile Ads
Internet Marketing News Pay Per Click

Automatic Call Extensions in Mobile Ads from 2017- Google Latest Update for Mobile Ads

January 16, 2017 Rajat Tyagi 0

Now get an automatic call extensions in your Mobile Ads in Google from february 2017. This means call extensions will be seen in mobile ads with other ad extensions like location extensions, etc. Adding this automatic call extensions in mobile ads, CTR (click through rate) may be improved for ads. Google has done some changes […]

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Understanding Consumers’ local search behavior: How Consumer Psychology Works in Local Search
Infographics Internet Marketing Local SEO Mobile SEO Pay Per Click SEO TM Updates

Understanding Consumers’ Behavior: How Consumer Psychology Works in Local Search [Infographic] [PDF]

December 29, 2016 Rajat Tyagi 0

Understanding consumers’ local search behavior is of utmost importance when businesses goes with pay per click advertisement in search engines including Google, Yahoo, Baidu, AOL, Ask.com, Excite, DuckDuckGo, etc. It has been noticed that consumers are more intended to search for local info online, with respect to any other information that is available on the internet. They prefer to […]

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add your desired audience in Google AdWords campaign ads at campaign level
Internet Marketing News Pay Per Click

Now Assign Audience Lists at Campaign Level in Google AdWords with “Audience Targeting”

December 21, 2016 Rajat Tyagi 0

With audience targeting, advertisers at Google AdWords can select desired audiences for different ads. However, earlier it was possible only in the ad group, means you’ve to select target audiences for each and every ad group. But, now Google has allowed Audience Targeting in Google AdWords at campaign level. With this new update in Google […]

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Want to Hire Virtual Account Manager for Bing Ads for FREE
Bing Updates Internet Marketing News Pay Per Click

Microsoft is all Set to Introduce Bing Ads Bot for Better Campaign Management

December 14, 2016 Rajat Tyagi 0

Microsoft is all set to make some alteration in bots for Bing Ads to assist the marketers in designing better ads Bing Ads has come up with an idea of giving every Bing Ads advertiser access to a virtual account manager. They are building a bot that will help the advertisers to manage their ad campaigns more […]

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