Internet Marketing

Google Updates News

Google Analytics 360 Suite to Replace Google Analytics Premium Platform

March 16, 2016 Kanika Kanojia 0

So, you must have noticed the new section on the Google Analytics Homepage. It shows Google Analytics 360 Suite for enterprise marketers. According to the picture caption, “it is a set of integrated data and marketing analytic products, designed specifically for the Enterprise SEO experts.” Though there has been no official announcement as of now, […]

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Internet Marketing News

Clickable Phone Numbers Latest to be added to Google Organic Search

March 10, 2016 Kanika Kanojia 0

Google has always been a company which is extremely comfortable with experiments no matter what the nature. These experiments could be changes in the algorithm, the user policy, the design or any kind of new web products that they launch. Alterations, modifications and improvements keep happening when Google engineers are involved. One of the latest […]

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Internet Marketing News

Google Releases Ad-Words Editor 11.3

March 4, 2016 Kanika Kanojia 1

According to a new announcement on G+, the next version of Google Ad Words Editor is now available.  The updated version comes with even better features such as support for video campaigns, callout extensions, HTML5 ads and more. Below is a comprehensive list of added features: True-View Videos: Get started with a video campaign on […]

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Google Updates News

Google to add AMP pages: Should you be figuring it out?

March 2, 2016 Nashaat Quadri 0

In a recent move, Google had announced that AMP or Accelerated Mobile Pages will be displayed in the mobile search results for the search engine. AMP is an open source program aimed at improving the mobile interface and was launched in October, 2015. Basically, it moves to remove all elements which may cause web pages […]

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Internet Marketing News

Google sends notification to fix-up AMP- related errors

February 29, 2016 Nashaat Quadri 0

Content publishers who have set up AMP pages are being sent an error-notification via Google Search Console. It reads: “Google systems have detected that some of your AMP pages do not meet our guidelines and will therefore not show in Google Search AMP-related features. The following report provides examples of pages with errors:” Then it […]

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Internet Marketing News

Outbound Links Affect Google Rankings Positively, Says a Study by Reboot Online

February 26, 2016 Kanika Kanojia 0

Contrary to Google’s stand, a new study by Reboot Online suggests that outbound links do have a positive impact if used correctly. Just a few days back, John Mueller, Web-Master Trend Analyst at Google, said –“outbound links are not a ranking factor.” Many of us have been sticking to authority sites for years now.  But […]

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No more Ads on the right side of search results page, confirms Google

February 23, 2016 Nashaat Quadri 0

In a major move by Google, it decided that there would be no more ads on the right side of its desktop search results page. These ads would be confined to the top and bottom of the results page. The company also added that an additional fourth ad would be displayed above the search results […]

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Facebook Updates its Video Metrics to Help Brands Create Better Videos

February 22, 2016 Kanika Kanojia 0

Updating its video metrics Thursday, Facebook added new data points to it in order to allow brands gain better insight of their videos being rolled out on the social media platform. It is expected that the move by the social media giant would help brands to better evaluate how people are responding to their videos […]

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Terminology Overhaul for Google AdWords Automated Bidding

February 19, 2016 Kanika Kanojia 0

Google has just announced an overhaul of AdWords automated bidding. The basic function of automatic bidding is to give PPC professionals the flexibility of setting bids without having to involve too much guesswork and it avoids chaos as well. It involves strategies which can be used to set goals ultimately translating to easier management of […]

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Google’s JavaScript & AJAX Crawl Work Intermittently, says John Mueller

February 18, 2016 Nashaat Quadri 0

It is a fact that Google crawlers can get into the content that most search engine crawlers cannot even find. Though, Googlebot is able to execute and run most of the JavaScript and AJAX it comes across, but it is not up to the mark. Last Friday, John Mueller (Web-Master Trends Analyst at Google) replied […]

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