Internet Marketing

AdTech 2015
Internet Marketing SEO

AdTech 2015: Five Wins and a BooBoo

March 25, 2015 Dipalie Mehta 2

AdTech India’s Twitter bio calls it “India’s largest, most diverse digital marketing event”, and I don’t blame them for the subtle gloat because it is! Every year, within two to three days, the game changers of the industry share their wisdom with marketers, entrepreneurs and digital media enthusiasts. Their 2015 edition saw luminaries like Rahul […]

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sample questions for an SEO Interview
Careers Internet Marketing SEO Tutorials

How to Ace an SEO Interview #LikeABoss

March 25, 2015 Mumtaz Ali 0

There are fewer things more daunting than SEO interviews. While in depth technical knowledge is a must, that alone cannot land you the job. Your attitude and the amount of confidence you display will have a significant role in the decision making process. Needless to say, read up as much as you can about the […]

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AdTech 2015
Internet Marketing

What you Could Have missed if you Didn’t Attend the AdTech 2015

March 20, 2015 Sarvesh Bagla 0

The AdTech is to digital media professionals what the Comic Con is for every Marvel fan. You dream about being there, you get to know the cool stuff before anyone else does and more importantly you learn how the best in the field did what they did and how this rapidly growing industry is changing. […]

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Autocomplete on Mobile
Internet Marketing Mobile SEO

Google Wants Autocomplete Adoption on Mobile

March 19, 2015 Sarvesh Bagla 0

Have you switched your mobile forms to autocomplete yet? Because in another round of playing “definitely-maybe,” Google’s released strong guidelines for mobile marketing, urging webmasters and marketers to switch their mobile web forms to autocomplete. According to Mathieu Perreault (Chrome team) and Zineb Ait Bahajji (Webmaster Trends team), “Making websites friendly and easy to browse […]

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Strategies to succeed as a digital marketer
Careers Internet Marketing

6 Ways to Succeed as a Digital Marketer

March 12, 2015 Sarvesh Bagla 2

With the Indian government backing the growth of digital marketing in the country, we’re looking at an unprecedented boom in the industry. While the potential for growth is immense, what’s worrying marketers and brands alike is the fact that we don’t have a workforce that’s prepared to solve the challenges we’re going to face. To […]

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Google trying to hide data
Internet Marketing SEO

Why Is Google Trying to Hide Keyword Data?

February 17, 2015 Sarvesh Bagla 5

Did you see Rand Fishkin talking about Google’s Keyword Planner hiding data? Here’s a screen grab from his post. He also goes on to suggest that placing complete faith in Google’s Keyword Planner could lead marketers astray in believing the tool’s response to queries. (We prefer to think more along the lines of a debilitating […]

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Internet Marketing SEO Social Media

Google, the Twitter Firehose and What that Means for SEO

February 12, 2015 Neha Bawa 6

If you were a site that was able to generate an enormous amount of content from the user base, while constantly growing that user base, wouldn’t you want to stay visible all the time? Twitter users have been logging out. The micro-blogging social giant we’ve all come to use and love has seen slow growth […]

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Digital Future of India
Careers eCommerce SEO Internet Marketing Mobile Applications Pay Per Click SEO Social Media TM Updates

The Digital Future of India

January 19, 2015 Neha Bawa 29

“India has crossed 300 million internet users” @RajanAnandan #9IDS — Techmagnate (@tech_magnate) January 14, 2015 So we were at the 9th Indian Digital Summit (#9IDS) held at The Lalit Hotel (@TheLalitHotels) on January 14th and 15th this week. It was a wonderful opportunity to hear the digital glitterati speak about the forces that are shaping […]

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Internet Marketing Social Media

How to Create a Viral Launch Page

December 3, 2014 Neha Bawa 1

What does it take to achieve virality? To create a storm of conversations that keeps the right people coming back for more? Do we have what it takes to go “viral”? It’s a list of questions that possibly every marketer has on their minds in the digital marketing world. And with all the random internet […]

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How to Maximize Your Online Marketing Return on Investment?
Internet Marketing Pay Per Click SEO Social Media

How to Maximize Your Online Marketing Return on Investment?

July 18, 2014 Sarvesh Bagla 8

A small business, or any business for that matter, will always look for suitable and successful online marketing techniques. Campaigns are run, specialists are employed, and a vast variety of tools used to bring attention to the business. With all this action going on, it is very much possible to lose sight of a very […]

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