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Best Practice of Responsive Website Design
Infographics, Website Design,

6 Best Practices of Responsive Web Design [Infographic]

March 27, 2014 uzra mohiuddin 28

Responsive design for a website is often used in the context of mobile users. Given the fact that more and more users are using mobile devices such as their smartphones and tablets to access the web, both for browsing and otherwise, it is extremely important that website designs become responsive towards all devices and screen […]

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google-penalty-for-large-guest-blog-network
Google Updates, SEO,

Google Penalizes A Large Guest Blog Network: Webmasters Beware!

March 20, 2014 uzra mohiuddin 6

“Back in the day, guest blogging used to be a respectable thing, much like getting a coveted, respected author to write the introduction of your book. It’s not that way anymore“. This was the contrast that Google’s Matt Cutts put forward to highlight the spam that was circulating in the name of Guest Blogging. It […]

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EXIF Embedding Might Just Help Boost SERP Rankings
SEO,

EXIF Embedding Might Just Help Boost SERP Rankings

March 3, 2014 uzra mohiuddin 4

Image courtesy: http://petapixel.com Ever thought an image’s EXIF data could help in ranking on Google’s search? Well, there is some truth in that fact for sure. At least after Matt Cutts’ Google Webmaster’s help video, future prospects can be speculated upon. “The short answer is we did a blog post in April 2012 where we talked about […]

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Context Clues: The Tool for Paid Advertising Campaign’s Success
Google Updates,

Context Clues: The Tool for Paid Advertising Campaign’s Success

February 25, 2014 uzra mohiuddin 1

It’s been almost 6 months since Google launched enhancements in its Google Adwords campaigns, last July; but many advertisers have not yet imbibed them in to their campaigns. Contextual clues as it is referred to is what was launched to help advertisers gain better insights into their ad campaigns and therefore yield better visibility. Businesses […]

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Link Building
SEO,

The Link Building Predicament – To Do or Not To Do?

February 24, 2014 uzra mohiuddin 2

The Epidemic Every time Google or Matt Cutts comes up with an update, it feels like ‘all hell broke loose’ for websites across the internet. Webmasters go frenzy and start speculating at random! The Penguin, Panda and Hummingbird updates saw chaos and anxiety brimming amongst website owners, uprooting quite a few and subjecting many others […]

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Facebook’s New Targeting Options
Social Media,

Facebook’s New Targeting Options – Dilemma or Boon?

February 22, 2014 uzra mohiuddin 1

There has been a lot of criticism lately, about the way Facebook has been dealing with its ads. Having said that Facebook is one of the platforms where its user strength can be leveraged to gain visibility, footfalls and conversions; there has been a lot of spamming happening alongside as well. Simply put, advertisers being […]

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IFTTT for SEO and social media
Infographics, SEO, Social Media,

Leveraging IFTTT for SEO and Social Media

February 19, 2014 uzra mohiuddin 10

IFTTT quite simply stands for ‘If This Then That’ and is a platform that operates on the principal of Trigger and Action. It has things called recipes that are a combination of a trigger and an action, in saying that the ‘if this’ part of the recipe is the Trigger and the “then that’ part […]

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Google Warning: Low Quality Guest Blogging Calls For Penalty
Internet Marketing, SEO,

Google Warning: Low Quality Guest Blogging Calls For Penalty

January 27, 2014 uzra mohiuddin 5

Have you been getting a lot of guest blogs offered for your website lately? Or have you been predominantly focusing on getting guest posting services for your site? If yes, then you should be mindful of the latest that Matt Cutts has to say about the affair. Cutts, annoyingly put forth huge displeasure with the […]

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Twitter’s Latest Tweets: Audience Segmentation and a Refreshed Website
Social Media,

Twitter’s Latest Tweets: Audience Segmentation and a Refreshed Website

January 23, 2014 uzra mohiuddin 1

Twitter has finally broken its prolonged silence to announce multiple updates. Its focus is now on elevating the experience and returns from marketing on the platform. Its recent partnership with Epsilon says so at least. The latter, a global leader in creating and analyzing customer connections shook hands with Twitter to provide tailored audiences to […]

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google-wordpress
Website Design,

Google’s New Publisher Plugin: Verify Sites and Manage Adsense Easily

January 20, 2014 uzra mohiuddin 0

The new plugin for WordPress is yet another effort of Google to simplify its user’s experience. Most of the bloggers fail to use WordPress optimally because it requires HTML or CSS knowhow, which all bloggers do not necessarily comprehend, making them unable to manage Webmaster Tools verification and Adsense. To address this challenge that most […]

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