SEO, Weekly Roundup,
#1- Monday Weekly Roundup: A Retrospect
April 21, 2014
It’s time to look back at what all happened in the virtual world. Last week, I must say, the updates kept me on my toes with some lip smacking stories to tell. Lets look back:
Matt Cutts Hits another guest blog network.
Google’s Matt Cutts posted on Twitter that Google has taken action on another guest blogging network. The network under the knife this time is named PostJoint which claims “there’s no footprints.”
Someone tweeted to Matt that Post Joint was penalized.
If one checks searches PostJoint” on Google, their web site no longer ranks on the first page.
Matt Cutts confirmed it on Twitter saying “any link or guest blog network that claims to have “zero footprints” is waving a giant red flag.”
Google had recently penalizing My Blog Guest, another large guest blogging network. PostJoint hasn’t commented on the penalty yet.
Matt Cutts Hinting To Reward Secure Sites With Better Rankings
The Wall Street Journal’s blogger Rolfe Winkler reports on “private conversations” that Google’s Matt Cutts has consulted Google about rewarding sites with higher rankings in the search results who are model Sites, i.e. those which have good security and who follow Google Guidelines.
Facebook Graph Search Is “A Five-Year Thing”: Zuckerberg’s long term plans.
Facebook CEO Mark Zuckerberg reveals his plans— that Facebook is planning to take a very long-term and deliberate approach to Graph Search.
He says, “With Graph Search, I think that modern search products have so much built into them that we knew it was going to be a five-year investment before we got anything really good and different. So far we’ve done these milestones. The first one was that we were able to search over structured connections on Facebook. That was important as a consumer product and also as infrastructure that we are using inside the company. The next focus is searching posts. All of this has been on desktop, and the real push is mobile. So I’m not that worried about it. I think the real question will be how effective it will be on mobile once post-search works. I think that’s a five-year thing. We have to think about it over a longer period of time”.
Danny Sullivan celebrates 18 years of Research
Danny Sullivan celebrated his 18th year anniversary of covering search. Danny posted his achievement on Google+ ,”My 18 year anniversary writing about search is today. So I guess I’m an adult at this now.”
Danny on his first post on his space on Google+ wrote:
If you have a moment, please drop Danny a note to thank him. He gets a ton of criticism being in his role but rarely do people say thanks.
Google announces that they improved and updated the Ad Review Center within Google AdSense.
The ad review center lets publishers monitor and approve/reject ads from advertisers. The new features make it easier for publishers to monitor and make the ad reviews.
The four new features that Google AdSense added are:
- A new option to “show reviewed ads”
- View ads by new ad size widget
- A related ads feature that shows ads with the same logo in them
- The Ad review center has a new look with a brand new user interface designed for quick and simple navigation
Google all ready to suit-up AdWords in a new Avatar : There are dozens of other “Easter Eggs” coming on our way On April 22
On April 22, Jerry Dischler, VP of Product Management for AdWords, will unveil a slew of new features and tools that are coming out of beta during a livestream from an AdWords customer event. There are several Enhancements and updates to look forward to.
LinkedIn Announces They Have Reached 300 Million Members Worldwide
LinkedIn on April 18th announced that they have crossed the milestone of 300 million members worldwide. More than 50% of which reside outside the United States. The United States has approximately 100 million members while India, Brazil, Great Britain and Canada are among the countries who are topping on the rest of the chart.
Facebook Introduces Feature To Help You Find Nearby Friends
Facebook’s Product Manager, Andrea Vaccari, on April 17, 2014 announced that Facebook is going to launch a new feature to help users find their friends, that are nearby.
This new feature, called Nearby Friends, will notify the users when friends are nearby so you can get in touch with them. Nearby Friends can be turned on or off. There is no obligation to use it, but if it’s turned on you can also choose which of your groups of friends can see if you’re nearby.
According to Facebook’s product manager, the idea behind Nearby Friends is to get people to spend more time with each other in the real world, as opposed to online. Their hope is to encourage more spontaneous meet ups with friends by knowing who’s around you.
Bridget Carey, from CNET tells us, that Nearby friends has already done its test-run once on summer of 2012, but it was quickly removed for the fear of breach of privacy by other users. You have to be 18+ In order to use this feature.
Soon Facebook might also start sponsored highlights for Nearby businesses.
Facebook had launched One of its features recently, by the name of “Paper”. It’s a news based feature where there different news is that are categorized are subject specific. At present there is nothing about sponsors on the page.But we can speculate that Paper might soon put sponsored stories.
This completes my research on an eventful week’s roundup. Hope you liked it. We will be back with some exciting updated next week. Till then Stay wired!